Not sure how to organize your therapy website? You're not alone. Many therapists confuse specialty and service pages, leading to unclear messaging that confuses potential clients. This blog breaks down the difference between the two—and shows you how to structure each page so visitors instantly understand what you offer and who you help.

Blogging isn’t just for solo therapists—it's a powerful tool for group practices aiming to attract premium-pay clients. Learn five key ways blog content can elevate your brand, build authority, and grow your group practice with intention.